Live from Davos! 🇨🇭(JK, I work for myself and you know your girl is not fronting that airfare). Here’s what’s blowing up the group chat this week.
🏛 Trump GPT: Inspired by Eleanor's reporting on White House meddling in corporate life (lolz, it’s normal now), I made you a scenario planner. Part tongue-in-cheek, part infinitely useful, it helps you brainstorm scenarios where your company might get caught in a Trump pressure campaign. Grab the prompt.
🩺 Comms AI adoption has flatlined: Muck Rack's latest report shows 76% of comms pros use AI this year vs. 75% last year. Not the continued momentum I was hoping for from the most exciting tech of our lifetime.
Assuming you’re in that 76%, I’m going to help you out: 👇
🤖 Vibe Code Your Comms Team: This same report also says only 12% of you use AI agents, so I'm hosting a free training to teach you how. I only open these up a few times a year, so grab your seat.
📮 Speaking of AI: OTR member Dan Lewis launched a new AI + Comms called Comms Stack with the latest prompts you need to know. Worth a subscribe.
👀 On the flip side: This Reddit thread has me shook: are you telling journalists when you're using AI? Disregarding the complete ineffectiveness of AI checkers, I’d love to hear where you land on this.
🫥 The other punctuation debate: The NYT wants to know: why are we so afraid of using the grumpy period? Finally, the em dash is getting a breather.
Chat soon,
Gab Ferree
Founder & Your Comms BFF, Off the Record
PS: Last week’s most-clicked was Sarah Evans’ Gen AI press release tips. I vibe coded an app that does this for you, and will teach you how.
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